Guest Blogger: Dr. William L. Heller, Using Data Program Director, Teaching Matters*
Summer has arrived, and the last of our current data institutes, like the school year itself, has come to an end. But as the participating data teams leave, carrying not a diploma but an action plan, they realize that their work is only just beginning. It is not a graduation; it is a commencement. And the first step in the journey ahead is to introduce the action plan they developed to the principal, administrators, teachers, parents, and other stakeholders in their school communities. This requires another planning document—a strategic communications plan, inviting others to invest in a shared vision for bringing the action plan to reality.
So…what are the elements of a good communications plan that will get others behind the action plan? (more…)